The Marketing and Communications Officer will play an instrumental role in promoting all strands of the Moving Rotherham initiative and will lead on designing, delivering, and evaluating innovative marketing strategies to communicate project impact, grow audiences, and encourage active participation across diverse communities in Rotherham.

Main Duties & Responsibilities
1. Marketing Strategy & Brand Management
• Devising and monitoring campaign strategies and individual project plans within defined budgets.
• Implementing an effective and engaging brand identity across all programme strands.
• Evaluating all marketing campaigns to ensure audience targets and financial targets are met.

2. Digital Communications & Content Creation
• Managing and updating the Moving Rotherham website and digital platforms.
• Planning and creating engaging social media content across Facebook, Instagram, and LinkedIn.
• Producing and monitoring targeted e-newsletters.
• Supporting project documentation and evaluation commissioning film and photography.

3. Media Relations & Event Promotion
• Serving as the key point of contact for media enquiries across local, regional, and national print, broadcast, and online media.
• Identifying opportunities with strategic networks to secure media coverage.
• Creating and implementing imaginative communications for events, festivals, and community roadshows.

4. Stakeholder Collaboration & Compliance
• Building strong relationships with delivery partners, website providers, designers, and evaluation teams.
• Assisting members of the public via telephone and in person in a courteous manner.
• Ensuring compliance with Data Protection Act / GDPR guidelines, as well as organisational policies on Equality, Health & Safety, Corporate Image, and Confidentiality.

Voluntary Action Rotherham (VAR) is the lead body for supporting, developing and promoting the voluntary and community sector (VCS) in the Rotherham Borough. Our role is to facilitate effective action to bring about positive change in the lives of individuals and communities in the local area.

For an informal chat about the post, please contact Helen Jones on 01709 829821 or email Helen.Jones@fluxrotherham.org.uk.

Interviews are likely to be held on Friday 4th December at The Spectrum. We will, however, review applications as they are submitted and may bring candidates forward for an interview (with reasonable notice) at any time. We may also close this vacancy early if sufficient applications have been received.